Schema App Author

Martha van Berkel CEO

Martha van Berkel is the co-founder and CEO of Schema App, an end-to-end Semantic Schema Markup solution provider based in Ontario, Canada. She focuses on helping SEO teams globally understand the value of Schema Markup and how they can leverage Schema Markup to grow search performance and develop a reusable content knowledge graph that drives innovation. Before starting Schema App, Martha was a Senior Manager responsible for online support tools at Cisco. She is a Mom of two energetic kids, loves to row, and drinks bulletproof coffee.

Articles by this Author

Schema Markup Filtering Javascript Library

Schema Markup Filtering Javascript Library

There are lots of times websites have schema markup added by the CMS or Theme that add disappointing markup. In order to disambiguate the data items on the page, or…
Schema App Selected for Canada’s Leading Rev Accelerator

Schema App Selected for Canada’s Leading Rev Accelerator

Schema App has been selected as one of six companies to join Canada’s hottest innovation hub, Communitech, in their Rev Accelerator. The sales-focused accelerator provides high-potential startups guidance in optimizing sales…
Schema Markup make Chatbots More Intelligent

Schema Markup make Chatbots More Intelligent

Chatbots can use schema markup to make it smarter! When you add schema markup to your website, you are structuring the information on it, and providing context about the content. As…

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